Lead Thinking The Business of Software Development

Hello World!

We’ve just released Socialmod, a moderation tool that Tim’s dubbed ‘the Basecamp of moderation‘.

User Generate Content (UGC) is such a large part of the internet, and, if it’s to be associated with a brand, it really needs to be moderated.

A lot of companies develop their own moderation systems in house – a classic case of reinventing the wheel. Socialmod was developed so companies don’t have to put the time and money into developing their own.

Socialmod accepts images, videos and text. Additionally it’s got Twitter integration and can publish a ‘clean feed’ – great for award ceremonies and news events (like the UK Budget).

There are two main ways you can use Socialmod:

• Use your own team (or a moderation company) to moderate your content
• Use Mechanical Turk – a crowd-sourcing service

Both have their advantages and disadvantages, and are appropriate for different situations.

As for this blog, I hope to mirror it, in some ways, after the  37 Signal’s Signal vs. Noise blog – but with more of an emphasis on the business and development side of things.

Some of the blog posts coming up are:

• Adding pre-moderation to a Rails site
• AWS Elastic Load Balancing tutorial
• US Companies for non-residents
• LLC’s and Articles of Organization
• Merchant Accounts

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